CG Elementum – flagship of the Gröner Group
Established in 2020 as a subsidiary of the Gröner Group and internal service provider to it, CG Elementum exemplifies property developments built for the future. We follow principles of sustainability, forging ahead with digital design and construction to create affordable but also unique and high-quality architecture. What’s more, we preserve value by giving disused industrial buildings a fresh lease of life and putting them to new use. We always look for ways to apply our range of green technology concepts, especially in our new construction projects.
CG Elementum’s history started more than 25 years ago when Christoph Gröner established the CG Guppe. Over time, the group began to specialise in project development for rental property. Building on this, CG Elementum – a subsidiary of the Gröner Group – now unites all processes involved in the property lifecycle under one umbrella, from design and development to construction, lettings and management.
In everything we create, we aim for a standard of holistic sustainability that always includes both ecological and economic considerations. On the one hand, we pay very close attention to process digitalisation. This combines BIM and the use of prefabricated components to make developing new buildings more efficient in terms of both time and money. The result is affordable housing and living spaces that harness green technology to optimise carbon emissions. This brings us closer to achieving a carbon neutral footprint.
On the other hand, our longstanding expertise in conservation-based renovation and conversion feeds into our specialisation – preserving values instead of building on greenfield sites. By developing properties in a manner that conserves resources, we revitalise old industrial sites and buildings to create new housing and living spaces. As part of this, structures that merit preservation undergo extensive renovation and are put to new use. Buildings that are not worth maintaining are demolished and recycled as demolition debris. The space cleared is redeveloped to allow new and vibrant city centre districts to spring up. For an approach that is sustainable in so many ways.
The company’s management team
CEO of CG Elementum AG
Christoph Gröner is responsible for strategy, acquisition and development. With more than 25 years of management experience and vast expertise in property development, he is the company group’s visionary. His skills encompass both the expert renovation of old buildings and the development of new buildings full of technological and environmental innovation. Christoph Gröner’s career started with CG Gruppe AG, which specialised in urban development.
CTO of CG Elementum AG
Frank Preuss is responsible for processes and prefabrication at CG Elementum. As a co-founder of the proptech start-up DIPLAN and of EMC European Modular Constructions GmbH, he is an experienced leader with proven expertise in customised mass production, digital transformation and prefabrication. He has more than 15 years of management experience with turnaround competency and was formerly CFO of a publicly traded company.
CDO of CG Elementum AG
Ulf Graichen is responsible for project development and construction at CG Elementum AG. He is also an Authorised Officer for the Gröner Group and Manager of Central German Locations. He began his career in 2008 with CG Gruppe AG, and has since acquired particular expertise in developing and renovating older buildings and former factory areas and commercial sites as well as redesigning urban residential quarters. Since 2015, he has been responsible for our Leipzig and Erfurt locations and, as of 2020, for our Dresden location as well.
Martin A. Müller
CFO/CIO of CG Elementum AG
Martin A. Müller manages the IT and Finance section at CG Elementum AG. As an experienced managing director and graduate business engineer, he has extensive know-how in the fields of information technology and digitization of processes. He looks back on more than 25 years of management experience in project development with a focus on urban developments in Baden-Württemberg and has a broad range of experience in the German and Spanish real estate market.