CG Elementum AG realigns sponsorship activities and ends commitment to RB Leipzig

The nationwide developer of ecologically and energetically forward-looking real estate CG Elementum AG will end its involvement with DFB Cup winner and Champions League participant RB Leipzig as part of the realignment of its sponsorship activities. This includes that the company will not extend its sleeve jersey sponsorship. Renewed talks to continue the partnership were unsuccessful.

“RB Leipzig has developed at breathtaking speed from a soccer start-up to a European great. UEFA now ranks the Leipzig team among the TOP20 and as the second best German team. It fills us with pride that we were able to accompany this path,” looks back the CEO of CG Elementum AG Christoph Gröner and adds: “Both Rasenballsport and CG Elementum continue to develop. It was time for both sides to re-evaluate the partnership. In the future, we will again focus more on the national market and regional submarkets with our company as well as the sponsoring activities. We sincerely wish RB all the best for the future. We are convinced that the DFB Cup victory was only an intermediate step in the team’s history. And of course we will remain committed to the team from the city where the cradle of our group of companies lies.”