KSC & CG Elementum AG: A strong partnership at a glance

CG Elementum AG, previously the top sponsor of Karlsruher SC, will become the new main sponsor and breast sponsor of the blue and white team on July 1, 2021. We present the joint partnership.

Who are CG Elementum AG and GEM Ingenieurgesellschaft?

CG Elementum and GEM Ingenieurgesellschaft are subsidiaries of Gröner Group GmbH. Together they design future-oriented real estate developments with an experience horizon of more than 25 years. The focus is on the creation of affordable living and living spaces. In addition to the digital reorganization of the construction and real estate industry by means of BIM and the subsequent prefabrication, the companies strive for a nearly CO2-neutral footprint.

With CG Elementum AG, Gröner Group has an in-house service provider for sustainable and digital construction that offers the entire range of services for its own project portfolio as well as for third parties in the field of new construction, old building/monument renovation and conversion. Find out more at www.cg-elementum.de & www.gem-ingenieure.de.

What does the partnership involve?

The partnership has been agreed up to and including 2023/24 and thus for the next three seasons. As chest sponsor, CG Elementum AG will then adorn the front of the KSC jerseys and be present on the training, warm-up and leisure clothing of the professionals. In the regional environment of KSC, CG Elementum appears with its subsidiary GEM Ingenieurgesellschaft based in Karlsruhe-Durlach.

The main sponsorship of CG Elementum also includes extensive rights to use the KSC name and logo, extensive presence in the Wildpark stadium, the KSC partner areas, KSC media and advertising materials. The real estate development company remains the main partner of “KSC TUT GUT.”, the social umbrella brand of Karlsruhe SC on the topics of diversity, environment and education.

What do those responsible have to say about this?

Christoph Gröner, CEO of CG Elementum AG: “Supporting KSC is like returning to my home country. We stand behind the club, which, for all its tradition, looks innovatively to the future. Incidentally, we take a similar approach to our real estate developments, as we focus on the digitalization of all processes as well as green technology and the revitalization of derelict industrial buildings for sustainable real estate development.”

Martin A. Müller, authorized signatory CG Elementum and managing director GEM Ingenieurgesellschaft: “It is no secret that for Christoph Gröner and me the partnership with KSC in our hometown is a matter of the heart. We are looking forward to the upcoming season with excitement and hope that our commitment as main sponsor will strengthen the club in such a way that the performance curve continues to point upwards.”

Michael Becker, Managing Director of KSC: “As the new main and breast sponsor, CG Elementum, together with GEM Ingenieurgesellschaft, is a crucial partner for KSC. The regional ties of Christoph Gröner and Martin Müller personally are an ideal fit for us as the home club of an entire region. We are very pleased that CG Elementum, with whom we have already had very close and active ties as part of our top sponsorship in recent years, is now taking this next step together with us. We can hardly wait to present our three completely new jerseys together.

How have CG Elementum and KSC worked together in the past?

So far, CG Elementum has been involved in the Wildpark as the exclusive top sponsor. In addition to extensive advertising packages and exclusive activation measures, this also included the sleeve partnership. Thus, since the 2019/20 season, the logo of CG Elementum and GEM Ingenieurgesellschaft adorned the jersey sleeve of the KSC professionals. The promotion celebration to the 2nd Bundesliga in 2019 was also already supported and presented by CG Elementum.